In
this globalization era, all individuals are starting to think modern. The
modern’s thoughts arise because as the easy access to a variety of things, such as
it’s easy tomove from one place to another place, the easier to connect with
others, and easier to get information.In
addition, modern thoughts are also due to the influence of various media, such
as newspapers, magazines, television, radio, etc. In some media were so many
elements that are capable of and it's easy to give effect to all aspects of
human life. One of the media had a major influence in the life of modern’s
people is the television. Television is a thingwhich is give the influence and
persuade individuals to act according to his will. Television chosen because
most or even all people ever and can access television. This is one of the
strategies of modern humans to make a difference to the world. Both changes in
the form of positive and negative.
Indonesia
is one of the countries with the level of consumption to the electronic media
is high. Television is a medium that can not be separated by Indonesian
society. This is because the condition as a developing country, the television
to be excellent for the community to access information than as a medium of
entertainment. Usefulness of television as a medium of entertainment has an
important role in the development of Indonesian society. With the attitude of
most who simply accept without filter, Indonesian society is the true consumer
target.
In
television, there are many shows that have a variety of effects, both negative
and positive effects. One of the impressions that are very popular in Indonesia
is a sinetron. Sinetron is one of the impressions that shows the reality of
people's lives. Nevertheless sinetronimpressed suggests a life too dramatized.
With this impression as the sinetrontoo many negative impacts than positive
impacts. With the sinetronof modern humans can easily affect the lifestyle of
Indonesia. Besides modern humans is behind sinetronconsumers do not pay
attention. Sometimes, there are children who do not know that they are also
sinetronconsumers.
In
addition to sinetron, the children’sprogram in television also have the impact
by things that did not deserve. In some television program for children are
negatively impact the individual child. There was also the impression of real
children is not appropriate given the impression to the kids.
In
addition to sinetron, advertising also influences the lifestyle of Indonesia
society. Advertising is an appropriate means to spice up the Indonesian society
to follow new things. With the attractively packaged ad, Indonesian society
will easily be affected regardless of the impact resulting from the product
being advertised. Such as, food and drink fast. The product does provide
facilities for people to eat. But they do not see the effects of these
products.
Sinetron
and advertisement, as well as program in television is one kind of literature.
It can be concluded that the literature can affect people's lives and can
change the life of the world. So, we can say that literature shapes the world.
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